What Makes A Video Go Viral?

What makes a video go viral? Is it a formula or is it just something elusive and unpredictable? trying to make content that will go viral can be a dangerous game for content creators, limiting their creativity or trying to tailor their talents to what they think people like, rather than just trusting their gut with what is actually good content.

Unfortunately we have an online system that prioritizes vitality over quality. Videos such as “Charlie bit my finger” or the salt bae meme show that these things are almost impossible to predict and that trends change often, if you become good at what you like, it is likely the trend will follow you rather than the other way around.

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What Would Elon Musk Be Working On If He Was 22?

Inventor, Entrepreneur and Englineer discusses what he views as the most important work to be doing if he was a young person in 2017.

Musk has been at the centre of the conversation around artificial intelligence and sustainable energy consumption over the past 15 years. He is ranked the 21st most influential people in the world and his current company SpaceX are working on a project to eventually allow humans to colonise Mars.

What Do Humans Really Want?

Are humans just naturally lazy, comfort and pleasure seeking beings? Or do we really want dignity and fulfilment?

in this riveting excerpt professor Noam Chomsky discusses how the billions upon billions of dollars spent on advertising has been used to psychologically manipulate are ideas of what we want.

Tracing trends from the industrial revolution of the 1800’s to the educated poor in the 1930’s, Chomsky argues that what we really want is a sense of belonging and dignity in our work, not evermore accumulation and consumption of products.

What are your thoughts?

 

 

 

 

How to Stop Wasting Your Days on Facebook

It’s an addiction. A stimulation we crave. Yet it can really inhibit the quality of our lives and ability to focus on hard tasks. Most of us would admit we spend way too much time aimlessly drifting through newsfeeds but how do we beat it?

Author Charles Duhigg believes we must treat it like any other ingrained habit. Accept that we have a dependency and slowly try and wean ourselves off.

This can be done by scheduling timeslots in the day when we will use social media and removing automatic notification alerts that we don’t need and slowly start creating a new habit of focus.